Measure Engagement and Report
Back on ROI
"We Have Tons of Attendees...But Are They Actually Engaged?”
You rely on your sponsors to help offset event costs, and they rely on you to deliver ROI on their investment. To help them achieve their brand exposure and lead generation goals, you need a clear picture of who actually attended and how they engaged with sponsors and sponsor content.
Plus, to help you plan future events, you need insight into video session engagement, networking and gamification adoption rates.
Running a virtual sales kick-off?
See which team members attended, completed video sessions and viewed resources. And, you can follow-up with no-shows.
Running a virtual members’ or users’ conference?
Track registrations/attendance to understand your most popular sessions, see which event content was the most interesting, and easily award CE credits to members who completed video sessions.
Running a virtual product launch?
Identify which prospects engaged in deeper product review by downloading information, viewing videos and engaging with salespeople.
“How Can I Demonstrate Event ROI to Sponsors?”
You rely on your sponsors to help offset event costs, and they rely on you to demonstrate a return on their investment. But the game has changed with virtual and hybrid events.
Now, you can prove ROI with analytics like video session completion, virtual booth visits and sponsor leads. You can even show sponsors which banner ads or sizzle reels generated the most engagement, to improve their future marketing.
Key Analytics
Attendance Tracking
App Usage Over Time:
Video Session Engagement
- Top Videos
- Total Views
- Total Unique Viewers
- Total Video Consumed
- Video Breakdowns By:
- Views
- Unique Visitors
Networking
- Top Videos
- Total Views
- Total Unique Viewers
Sponsor Lead Generation
- Virtual Booth Visitors
- Sponsored Session Attendance
- Sponsored Video Views
Sponsor Brand Exposure
- Banner Ad Impressions
- Banner Ad Clicks
- Banner Ad Conversion Rates
- Sponsor Resources Metrics by:
- Unique Visitors
- Page Views
- Sponsored Video Views
Gamification
Understand the Attendee Experience with Qualitative Reports
Session Feedback Reports
Session Feedback Reports
Event Surveys Reports
Event Surveys Reports
Live Poll Reports
Live Poll Reports
Q&A Reports
Q&A Reports
Session Chat Reports
Session Chat Reports
Group Discussion Reports
Group Discussion Reports
The Sponsorship Strategy Guide
With the rise of virtual and hybrid events, today’s sponsors are becoming more discerning in the opportunities they choose to invest in. In this guide, we will show you how to create, package, and price sponsorship assets for your in-person, virtual and hybrid events.
Download the GuideCreate the Best Event Experience with the Most Trusted Event Technology
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