Reducing Food Waste at Super Bowl XLVIII with the Whole Earth Calculator

In an effort to reduce waste and the carbon footprint at events, New York-based non-profit Rock and Wrap It Up! works with events to collect untouched food and deliver it to local food banks to feed those in need. The EventMobi Team is proud to donate its time and expertise alongside Jim Spellos of Meeting U. to support Rock and Wrap it Up! in the lead up to Super Bowl XLVIII. On July 29, 2014, the White House cited the project in a fact sheet titled: White House on Food Resilience, Climate Data Initiative.

Whole Earth CalculatorRock and Wrap It Up! and the National Football League have partnered to recover all food that is prepared but not served at all NFL-sanctioned events leading up to and including Super Bowl XLVIII. Rock and Wrap It Up! needed an easy way for its team to quickly track and communicate the amount of food that was being collected at various Super Bowl events. Under the direction of Spellos, EventMobi developed the Whole Earth Calculator on its new Fusion 2.0 platform.

Through the Whole Earth Calculator, Rock and Wrap it Up! representatives enter the pounds of food collected at each event. Then the app automatically calculates the number of meals provided and the the amount of CO2 and Methane that would have been released into the atmosphere if the food had been thrown away. With just one click, the app can then tweet out the calculations and thank the organization that donated the food to help feed those in need.

Inspired by the passion of Rock and Wrap It Up! founder Syd Mandelbaum, the EventMobi development and design team worked overtime with Jim Spellos to build this special calculator for Syd and his team. We’re excited to see the technology help in efforts to reduce waste at events and feed those less fortunate. Check back here throughout the week as we add updates of how much is being saved!


“My administration will work with tech innovators and launch new challenges under our Climate Data Initiative, focused initially on rising sea levels and their impact on the coasts, but ultimately focused on how all these changes in weather patterns are going to have an impact up and down the United States…and how do we start preparing for that.”

– President Obama, remarks on the California Drought, February 14, 2014.

Project mention by the White House: Read Full Fact Sheet

Follow @EventMobi, @WholeEarthCalc and @JSpellos on Twitter to watch how much food is being collected!

Whole Earth Calculator
About Meeting U
Founded in 1999 by Jim Spellos, Meeting U. provides technology training to business professionals. At over 150 conferences, workshops and webinars annually, the goal of Meeting U. is to make technology easier to use and understand for everyone. Mobile devices and apps, social media and productivity shortcuts and tools are part of the educational topics taught. Jim Spellos is also an adjunct faculty member at New York University’s School of Continuing and Professional Studies, teaching in the Meeting and Conference management program since 1990.

About Rock and Wrap It Up!
Now entering its 24th year, Rock and Wrap it Up! (RWU) is an award-winning anti-poverty think tank. We research, discover and nurture potential donors who have renewable assets to share. Recognized by the White House with a Point Of Light Award and receiving numerous EPA distinctions, we strive to re-earn these honors every day.

Asset donors include touring bands, educational institutions, the hospitality industry, professional sports teams, hospitals and TV/film productions throughout North America. We find and vet agencies who need these resources thereby reducing the poverty footprint while reducing the carbon footprint. All of our partners are protected by the Bill Emerson Good Samaritan Act (Pub. L. No 104-210, 110 Stat. 3011(1996) as long as safe food handling is used. Over one billion meals have been recovered since 1991. Rock and Wrap It Up!