It’s been quite a year for mobile event technology. 2012 brought in new companies, new technology, and new opportunities for association and corporate event planners looking to adopt a mobile strategy. One of those new solutions introduced was EventMobi Fusion – the event industry’s first offline-capable HTML5 event app and short listed by EIBTM Technology Watch Awards.
Despite most app companies focusing on native event app development, we’re seeing the industry trending in the opposite direction. From our latest numbers published in the recent Press-Release, there are now over 1,000 organizations in over 25 countries using EventMobi’s Fusion (HTML5) platform building custom event apps for their conferences, trade shows, private corporate event and even incentive trips. Fully customizable, branded and affordable, it is the perfect mix of simplicity and functionality.
With an astonishingly diverse collection of companies and associations using EventMobi Fusion technology, the trend is clear and event planners have spoken. Our data shows millions of users and 1000+ organizations adopting our Fusion platform. If skyrocketing adoption isn’t enough of an indicator, HTML5 development also led to runner-up recognition at the prestigious EIBTM Technology Watch Awards by a panel of judges consisting of event technology leaders including Corbin Ball, Michelle Bruno, and Ruud Janssen.
As the trend towards HTML5 continues into 2013, more planners and association execs will be able to integrate a mobile strategy into their events due to its competitive pricing ($800-$2500+), ease of use and a more flexible and accessible technology.
With the ability to create an HTML5 app in mere minutes during an extended free trial period, planners can now make more informed, experience-based decisions about their mobile strategy.
UPDATE [Jan 29, 2013]: One of our readers pointed us to an article by Business Insider that analyzes the advantages of HTML5 and predicts its success in 2013. And we couldn’t agree more, it’s not about the best technology but the specific requirements for the event industry and event apps specifically that demand HTML5 as the appropriate technology. It’s all about choosing the right tools to get the job done right. And we are extremely excited to be recognized as the global leader in making event technology accessible for thousands of events worldwide.