Blog

Articles by Jonah Wolfraim

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  4 Strategies to Market Your Event App Without a Budget

  Managing events is an incredibly intricate and stressful profession, ranking in the top 10 most stressful job lists. Clients’ high expectations, strict deadlines, and the attention to detail needed to…

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  Now Available: The Ultimate Guide to Event Gamification [Free Download]

  Games are more prevalent than ever before. From popular gaming consoles to the rise of mobile phones, games demand attention and engagement – something businesses are quickly catching on to.

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  New Report: Attendee Engagement Data from 2,500 Events Showing Major Usage Increase

   

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  How Crowdsourced Live-Streaming Will Change Events Forever

  If you thought Twitter was “instant”, try again. Until recently, live streaming from your event meant having an A/V crew set up the camera, lighting, and sound, with a rigid…

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  3 Simple Tips You Can Use to Turn Your Session Q&A On Its Head

  If the recent exodus from paper show guides to event apps is any sign, certain aspects of your event may soon be broken by the sheer pace of innovation. “Move…

• How Much Should You Charge For Your Event App Sponsorship Package?
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  Big & Bold: Top Custom Event Apps of 2014

  In 2014, we hit an incredible milestone: over 7,000 event apps created using EventMobi. The part we love most: each and every conference app had its own look, it’s own…

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  2015: The Rise of the Multiscreen Attendee

  There’s no question that technology has dramatically changed the attendee experience over the past 5 years. With the rapid adoption of mobile devices and the expectation of always staying connected,…

• 44 Fun Facts & Figures in Our 2014 Year in Review
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  Your Ultimate Guide to Event App Customization [Free PDF Download]

  Product launches, education conferences, board meetings, trade shows, the list goes on. Every event is different and every attendee has unique needs and objectives. Customize your event app’s visuals, brand…

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  11 Breakthrough Ways to Increase Your Sponsorship With Event Apps

  A common trait among successful event professionals is their ability to stay abreast of industry trends and advancements. If you’re reading this article right now, chances are you are one…

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  Launch Your Event App to All Four App Stores Effortlessly

  Over the past few years, event apps have become an essential part of your attendee’s experience. Personalized agendas, mobile networking tools, maps, session evaluations, etc. And every year, as event…

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  An Ultimate Ice Bucket Challenge for #EventProfs All the Way from Iceland

  Just because the ice has melted on this social media craze doesn’t we can’t stop supporting a great cause! The EventMobi team enjoyed a retreat to Reykjavik, Iceland this year…

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  Research: Do You Know What Your Attendees Really Want in an Event App?

  According to American Express Meetings & Events (AMEX) research, a gap exists between what planners and attendees want in meeting technology. Among various other numbers, social media is not high…

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  Mobile Event App Advertising for Event Planners

  So far in the Ultimate Guide to Event App Sponsorship series, we’ve covered strategies to consider before the time comes to take action. Now, that time has come. In this article,…

• Free Download Now Available: The 2015 Ultimate Guide to Event App Marketing
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  4 Can’t-Miss Elements of a Successful Event App Sponsorship Package

  In our last post, we talked about strategies to structure and promote your sponsorship package. That’s a big step but a well-developed sponsorship package is only the beginning! To help…

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  A Crash Course On Event App Sponsorship Strategy: Sponsorship Packaging 101

  To follow up on our first post of the Ultimate Guide to Event App Sponsorship, in this post we’ll give you tips on how to structure your sponsorship package. Read on…

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  EventMobi Staff Win Two Global Event Industry Awards

  We absolutely love working with established industry organizations thanks to their relentless pursuit of education and moving the event industry forward with new ideas, practices, and technology. So when those…

• 6 ‘Wow’ Factors of Your New Audience Response System

  As live events compete with virtual meetings and easily accessible online resources, the race is on to provide attendees with value that goes far beyond watching a virtual event or…

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  7 Must-Sees in Toronto While You’re at PCMA Education Conference

  For all those heading to PCMA Education Conference, welcome to Toronto! In case you didn’t know, EventMobi is actually based in Toronto and our staff has a few favourite spots…

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  A Crash Course On Event App Sponsorship Strategy: Shared or Exclusive?

  In the first post of EventMobi’s Ultimate Guide to Event App Sponsorship, we’ll help you build your strategy from the ground up. Read on to discover how to develop your…

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  2014 Ultimate Guide to Event App Sponsorship [Free Download]

  Event sponsorship is changing and it’s important you and your sponsors don’t miss out on the exciting new opportunities a mobile event app can offer.

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  EventMobi MindRead – New Feature Tells You What Your Attendees Are Thinking

  All too often there is a disconnect between what planners provide and what attendees desire. It seems no matter what we do, our attendees always have something else in mind. Whether…

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  Give Your Event App the Introduction it Deserves with a Promo Video

  Video is quickly becoming the medium of choice online and its important for you and your event to stay ahead of the game. That’s why your EventMobi app now includes…

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  How Corporate Planners are Getting Creative with Event App Sponsorship

  Many companies prohibit taking advantage of potential sponsorship opportunities at their events, making it virtually impossible to generate any sort of revenue. Whether it’s a matter of competing interests or…

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  EventMobi Fusion 2.0 and the Top 10 Reasons Why It’s the New Gold Standard for Event Apps

  As a marketing or event professional you could probably name a dozen technology tools you’ve worked with over the past year. Whether it was a registration system, conference app, or…

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  Reducing Food Waste at Super Bowl XLVIII with the Whole Earth Calculator

  In an effort to reduce waste and the carbon footprint at events, New York-based non-profit Rock and Wrap It Up! works with events to collect untouched food and deliver it…

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  Does Event Technology Work for You?

  As you well know, technology moves quickly and it can be a challenge keeping up with all the latest trends. Sometimes there are just too many tech tools to manage….

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  Say Hello to Mobi: The First Robotic Attendee at IMEX America 2013

  EventMobi is excited to continue their tradition of embracing cutting-edge technology by bringing a revolutionary new robotic tool for event interaction to the IMEX America 2013 event this year.  “Mobi,”…

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  Direct Notification™ Lets Planners Send Messages to Targeted Groups of Attendees

  Remember that old saying “You can’t please everyone”? Working with thousands of event planners, we know that this just doesn’t fly in the industry. Last month we introduced the new…

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  An Event App Comparison: The Same Conference, Native App vs. Web App vs. EventMobi

  Editor’s Note: EventMobi now offers new native app services! While we’re excited to make it easy for planners to launch their event apps in all 4 app stores, we maintain…

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  Long Live the Hallway Conversations, Introducing Attendee Networking [Video]

  Traditionally, meeting the right person at a conference or trade show is sheer luck. Small talk before a session starts and clever remarks at the lunch buffet is usually how…

• Welcoming Understoodit to the EventMobi Family

  Today,  we’re excited to announce that Understoodit is joining the EventMobi team. Understoodit is a powerful mobile web app that allows educators to measure the level of comprehension in their…

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  Introducing Showcase™ by EventMobi

  Over the past three years, mobile conference apps have gradually overtaken paper guides as the new norm for meetings and events. With more companies utilizing mobile event app technology for…

• The Creative Cycle

  For the past three years, EventMobi has built itself around the needs and requirements of seasoned event professionals from across the industry. Corporate, association, and trade show planners among various…

• Client Spotlight: HIMSS’s 4th Annual mHealth Summit

  EventMobi’s new Client Spotlight series highlights just a few of the impressive ways EventMobi Community Members are utilizing our platform to create their custom mobile event guide. For the inaugural spotlight,…

• 1000+ Organizations in 25 Countries Using EventMobi’s Fusion Event App Technology

  It’s been quite a year for mobile event technology. 2012 brought in new companies, new technology, and new opportunities for association and corporate event planners looking to adopt a mobile…

• Event Planning in 2013: Doing More With Less

  This past November, Meeting Professionals International (MPI) released its October Business Barometer revealing some startling numbers regarding short lead times and flat budgets – sentiments echoed early this year in…

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  The Ultimate Guide to Event App Sponsorship

  Having supported hundreds of events around the world, we’ve worked with some pretty innovative event planners. Along the way, they’ve come up with some incredible strategies to generate revenue through…

• EventMobi Gets Physical

  Incentive Works (Aug 23-24): Our partner AV-Canada was one of the sponsors for Canada’s biggest event industry expo in Toronto “IncentiveWorks” that took place on Aug 23 and 24 and…